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    Wind Watch is a registered educational charity, founded in 2005.

    Source:  Communities B4 Power Companies

    How to Run a Campaign to Stop Big Energy 

    Source:  Communities B4 Power Companies | Information, Scotland

    We at Communities B4 Power Companies (CB4PC) have been asked on several occasions, ‘Where do we start?’ Starting a campaign can be overwhelming. Not only are most people embarking upon a leadership role they had never anticipated, but it’s probably one that involves learning a whole new subject! But once you get stuck in, you will find people support you and want to lend a hand. Your knowledge of the new subject grows daily and you will begin to feel confident in your sentiments, what you believe in, and the approach you have decided to take. You will make mistakes along the way, upset some people, feel like you are always talking about your campaign, etc., but that is okay! You are only human, and more than likely doing this for free to help so many others!

    CB4PC has compiled a ‘to do’ list, which is like a starter kit for any campaign group. Several of us at CB4PC are very seasoned – and successful – campaign leaders (many different campaigns, not just energy), and we have learned a lot over the years about what works and what doesn’t. The list may look daunting, but as you work your way through it the tasks will become easier, almost second nature. Some tasks will grow arms and legs and seem never-ending, but you will begin to settle into what you are doing, delegate to others, and eventually enjoy the ‘fruits of your labour!’

    So here we go …

    1. Raise awareness!

    It is often the case that very few local residents are aware of what is happening in their local area.

    Inform people through Facebook, post information notices in shops, visit your neighbours and talk to them, drop leaflets through doors.

    2. Call a meeting!

    Most communities have a village or church hall which is reasonably priced. Even a large sitting room can work in the early days. Gather together a handful of residents who share your concerns, create an agenda, deliver a talk or two on the topic of the campaign, and allow time for the audience to ask questions.

    And remember: you are new to this, you are not a professional, you are just raising awareness. You do not have to have the answer to every question!

    3. Contact your community councils!

    Ask them to raise the matter at their next meeting. CCs must remain neutral and not be a part of any campaign, but they do have a duty to discuss the matter to ensure they have a well-rounded knowledge for when they must submit their representation.

    4. Encourage everyone to write to their representatives!

    A simple bullet point list can be helpful, for everyone will be as in the dark as you were the day you started the campaign group! We would discourage template letters, unless residents can change them to make them personal. Personal letters and emails are appreciated more by representatives. It shows real concern for the matter. Be warned, though … Political representatives are NOT allowed to form an opinion on the matter until the application has been submitted. Do not expect your representatives to be on any side and do not think their avoidance of engagement is a sign they aren’t supportive. If a councillor, particularly one on the planning committee, is seen to be partial to a campaign OR to a developer, they may lose the right to vote.

    Politicians at Holyrood and Westminster don’t have any say in most developments, unless they are a minister, so don’t feel fobbed off if they tell you they can’t do anything / they have no say. It is true to some extent, but it doesn’t mean they aren’t discussing concerns with fellow politicians, so make them very aware of your feelings about the matter!

    5. Create a name and logo for your campaign group!

    Use this on everything you publicise. Let whoever you are campaigning against know who you are.

    6. Leaflet drop!

    Create a stand-out leaflet and ask local residents to drop in their areas. You can also use Royal Mail to distribute leaflets, but this can be costly.

    7. Banners & Posters!

    Using your name, logo and some catching (or shocking) imagery, design some banners and posters and get supporters to buy them so they can display them in their fields, on their fences, in shop windows – anywhere so people become informed.

    8. Employ experts!

    In the early stages of any campaign it is vital to consider what kind of experts you will need to represent your position, particularly if you go to a public inquiry (PLI). Lots of campaigners head straight for lawyers, but lawyers can do very little until there is a PLI. In fact, a KC has to be appointed by a lawyer or a professional. We advise finding a professional planning expert and that person in turn should know other experts who can do the groundwork and prepare the documents required to support your position, such as a landscape architect, engineer, environmentalist, etc. Laypeople’s voices are very important but so are those respected in their fields, and their evidence and submissions often carry a certain weight which cannot be dismissed at the planning stage or a PLI.

    9. Fundraise!

    Most of us have fundraised at some point. Hold a bake stall, a car boot sale, a fun run, a ceilidh, and ask supporters outright for donations. Whether or not you employ professionals to help fight your corner, you will need some money for leaflets, distribution, banners, hall hire, etc.

    If you hire experts or get legal advice, the costs can start to mount up quickly. So it is best to raise money from the start and ask supporters to top up the kitty as the campaign gathers pace. We have found a standing order can be a good way to raise funds, particularly for those supporters who don’t have a lot of spare cash to hand.

    And finally …

    10. Join CB4PC!

    As you will know, because you have found this information on our Facebook page or Website, Communities B4 Power Companies wants an over-arching campaign to fight the infrastructure SSEN is proposing. There are going to be dozens of campaign groups up and down Scotland attempting to protect their own patch. CB4PC believes to protect your own patch, whether that means campaigning to shift a pylon here or there, get a substation moved down the road, or using the existing corridor for larger pylons, can only result in pushing the problem into someone else’s area. We feel very strongly that this is unethical and inappropriate.

    We have been professional advised that there is NO NEED for any of this infrastructure other than to enable more onshore wind farms (which we don’t need as Scotland produces far beyond its renewable energy requirements) and A LOT more profit for BIG energy companies. This infrastructure is for one thing only – exporting energy.

    If you agree with us, please join us, and together we can do our absolute best to STOP SSEN.

    Thanks for reading. Good luck with your own campaign!

    See also: “Comment lutter contre un projet éolien [How to fight against a wind project]”

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